Category — Commercials

Technology is really moving fast these days. It’s hard to keep up sometimes. Take flying cameras for example, I had no idea commercials and films have been using flying camera technology for several years already. They’ve even used these gadgets on a few Harry Potter films, The Da Vinci Code, and The Beach.

Films typically use wires and tracks and all sorts of other devices to get difficult shots. But what if you still can’t get a camera close enough to the action? No problem! Just rig up “the methanol-powered Flying Cam, a mini helicopter that can be outfitted with 35mm, 16mm or HD video cameras” to get the job done.

For amateur filmmakers, you could use a helicopter spy cam instead. However, I doubt the video quality would measure up.

Source: People of the Web: Gadgets and Gadflies

I been seeing this meth awareness commercial alot these days for MeNotMeth.org, and it turns out that it was directed by Joel Schumacher! I know he isn’t as busy as he used to be, probably ever since the release of Batman and Robin, but I’m glad to see he keeps busy. The spot is a bit melodramatic, as is the website, but I guess you get the point.

And then yesterday, Defamer pointed out that Alejandro González Iñárritu has a slew of commercials for The Meth Project. His spots are focusing on the meth problem in Montana, which I didn’t even know had a problem. Inarritu’s commercials are pretty intense. Even while watching it in a little box on my computer monitor, I was taken aback by the frenetic pacing.

It seems meth abuse is getting a lot of mainstream coverage these days. I pretty sure that Oprah’s even had a few specials about it. But seriously, all these commercials don’t have anything on “Intervention”. That show is the best drug/eating disorder/addiction deterrent I’ve ever seen!

Here are two clips from the show to give you an idea:

Leslie, a housewife whose life is being destroyed by her alcohol addiction

Christy, a young girl addicted to meth and alcohol
(beware it’s very intense but mostly SFW due to blurs and beeps)